> diluting their brand with a cheap phone would be a dumb business decision
I don't even think that's their problem to be honest. People want an iPhone, and if they could get one at say $250, they'd get that model the majority of the time. Seeing that they have no problems selling $600 phones, then why not just take the higher amount.
It just sucks that you basically have no choice, either get an expensive iPhone or be stuck with Google on Android.
> if they could get one at say $250, they'd get that model the majority of the time.
I don't think that's necessarily the case, people have consistently bought the premium iPhone models over the much cheaper SE. You really can't generalize the buying habits of consumers as if they all have the same buying power. Intentionally not catering to buyers of lower buying power is exactly why green bubbles have a stigma in the US.
I don't even think that's their problem to be honest. People want an iPhone, and if they could get one at say $250, they'd get that model the majority of the time. Seeing that they have no problems selling $600 phones, then why not just take the higher amount.
It just sucks that you basically have no choice, either get an expensive iPhone or be stuck with Google on Android.