For every hour spent working on your blog, you should spend about a week trying to understand your customers needs and figuring out how to better serve them.
But your blog is (or should be) one way to have a conversation with customer (or potential customers, at least). Blogs aren't just for pushing stuff out, there should be a measure of interaction as well. Ideally, a blog post should spark a discussion...
But your blog is (or should be) one way to have a conversation with customer (or potential customers, at least). Blogs aren't just for pushing stuff out, there should be a measure of interaction as well. Ideally, a blog post should spark a discussion...