And unless Musk has some extraordinary evidence it will be difficult to provide those advertisers colluded together to better themselves at the expense of other market participants. Especially when they aren't even in the same markets.
Also if you think this situation is akin to a cartel god knows what you think of IMDB or the Michelin guide.
Given Musk's personality, I would not be the tiniest bit surprised if he's suing without any actual evidence, just because he's angry and because he can.
I mean, remember, this is the guy who tried to get out of buying Twitter, and then refused to pay out contractually-obligated packages to many of the former management team he fired. (I'm not the biggest fan in the world of golden parachutes, but this was pretty egregious.)
Sorry, but I'm saddened by about how far people are willing to go to dislike Musk.
As far as I am concerned, his contributions to the US, society, and the future via Tesla, SpaceX, Neuralink, etc., dwarf his various foibles.
P.S. if the pay packages were contractually obligated, then the courts would have forced him to pay them. Courts are generally pretty biased in favor of employees when they sue their employer.
P.P.S if his case has no merit, the advertisers are hardly unable to defend themselves, they are huge corporations. You don't need to feel sorry for them.
Yeah, I love living in a society where money is diverted from public infrastructure like railroads into fake vacuum-tube con jobs and tunnels that hold more cars. I love living next to unreliable cars that drive into traffic and catch on fire. I’m happy when rocket launches destroy local ecosystems with concrete waste and toxic pollution. Elon has really done so much for humanity.
And unless Musk has some extraordinary evidence it will be difficult to provide those advertisers colluded together to better themselves at the expense of other market participants. Especially when they aren't even in the same markets.
Also if you think this situation is akin to a cartel god knows what you think of IMDB or the Michelin guide.