The App store isn't an intellectual treadmill the way Youtube, for example, is. How much time have you actually spent browsing your platform's App store? Compare that to the time people spend hooked on Youtube, Tiktok, Reddit, Instagram, Facebook, etc. Apple isn't an ad company in the same way these other companies are, you're kidding yourself if you think they're the same.
Apple's revenue in 2023 was 383 billion dollars. Ad revenue was, from what I can tell... 9 billion. Let's add the 20 from Google on top of that, so 29 billion is 7% of their revenue for 2023.
Compare that to Meta. 134 billion in 2023. Ad revenue? 131 billion.
Apple's revenue in 2023 was 383 billion dollars. Ad revenue was, from what I can tell... 9 billion. Let's add the 20 from Google on top of that, so 29 billion is 7% of their revenue for 2023.
Compare that to Meta. 134 billion in 2023. Ad revenue? 131 billion.
The difference is comical.