> Take the case of changing a button location. It's possible that the new location is much better. But the first week of the experiment might show that the status quo is better.
In the 2000s I used this effect to make changes to AdSense text colors. People ignored the add but if I changed the colors on some cadence more people clicked on them. Measurable difference in income.
In the 2000s I used this effect to make changes to AdSense text colors. People ignored the add but if I changed the colors on some cadence more people clicked on them. Measurable difference in income.