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Makes sense for small firms to run low entry cost subscriptions at first, but make sure to build a spreadsheet calculator to regularly project costs. Note accumulating variable costs can pack a wallop during growth, and external services EOL all the time.

Anecdotally, we found aesthetically focused firms lived up to the old adage:

"If you can't dazzle them with brilliance, baffle them with bullshit." ( W.C. Fields )

Best of luck, =3




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