If you actually look into the "SEO slop", they're constantly fighting a battle with Google to keep their place.
It's all garbage so no one notices when some of it suddenly disappears off the face of the earth and gets replaced with other garbage: but for the ones making it, their revenue essentially goes to 0 overnight.
It's all garbage so no one notices when some of it suddenly disappears off the face of the earth and gets replaced with other garbage: but for the ones making it, their revenue essentially goes to 0 overnight.