I guess this seems to be the current trend in clickbait?
Over the last couple months, I've seen an increasing number of headlines and YouTube videos scroll past that were of similar shapes ("Everything you know/knew/were told/people say about X is wrong", "Why is everybody complaining/so obsessed/claiming Y/... about X?") and every single time it's the first time I hear about X or it's asserted property.
The idea behind it is probably that you feel behind the curve because "everybody" is talking about X and you haven't even heard about it. So you click the link (or on Youtube: the angry-shouty-guys face) to learn about X. Enough people do it, and suddenly, everybody on social media is talking about X, or correcting each other that X actually isn't Y.
Over the last couple months, I've seen an increasing number of headlines and YouTube videos scroll past that were of similar shapes ("Everything you know/knew/were told/people say about X is wrong", "Why is everybody complaining/so obsessed/claiming Y/... about X?") and every single time it's the first time I hear about X or it's asserted property.
The idea behind it is probably that you feel behind the curve because "everybody" is talking about X and you haven't even heard about it. So you click the link (or on Youtube: the angry-shouty-guys face) to learn about X. Enough people do it, and suddenly, everybody on social media is talking about X, or correcting each other that X actually isn't Y.