Banks do not treat credit card customers as one uniform group, using the poor to subsidize the rich. They are multiple segments, with different business models in each segment.
High spend full pay customers provide revenue through interchange fees, marketing deals, and other sources other than interest. They are the most valuable customers, And the most obvious customer facing evidence of this is that they get the largest sign on bonuses.
Banks do not treat credit card customers as one uniform group, using the poor to subsidize the rich. They are multiple segments, with different business models in each segment.
High spend full pay customers provide revenue through interchange fees, marketing deals, and other sources other than interest. They are the most valuable customers, And the most obvious customer facing evidence of this is that they get the largest sign on bonuses.