Fun quip but not a sophisticated view on business models.
The big categories include: AVOD (advertising subscription on demand) is a different business model from SVOD (subscription video on demand) is different from TVOD (transactional video on demand).
There are 3 kinds of TVOD:
* Pay-Per-View (charge viewer every time you watch)
* Download-to-Rent (access title for limited time)
* Electronic-sell-through (one time fee for unlimited access)
Some business start with one simple model but embrace some hybrid for different content types or to reach a more diverse customer base.
* Pay-Per-View (charge viewer every time you watch)
If I pay 99 cents to watch a movie once that's Pay Per View.
Are you making the argument that me sitting through ads for 99 cents worth of value to the streamer is different than a direct transaction? The money per stream is still changing hands, Be it from my hands or an advertisers to the streamer and then the content producer.
Because of modern profiling you could make the argument that the no sign up services are tracking who watches what at a household level (shadow subscriptions). But that does not change the fact that in a pure ad based model If I dont watch no one gets paid...
Regardless of who is paying for the view, myself to streaming service, an andversiser or sponsor, me to a theater... if the product isnt quality no money changes hands. This is in direct contrast to streaming service where the ideal customer pays and does not watch (or watches the minimum)... where consumption reduces profit.
>Are you making the argument that me sitting through ads for 99 cents worth of value to the streamer is different than a direct transaction?
Are you seriously trying to argue that it isn't? You're basically arguing that making waffles at home is exactly the same thing as getting pancakes from IHOP because the farmers get paid either way, never mind that the meal isn't actually the same and neither are the parties involved.
If you pay $5 or $2 to watch a film and I choose to pick the no money ad version what IS the distinction.
Nothing really if we both enjoy the content. If it sucks however we both have choices. I move on to the next thing and enjoy it. IF you move on, then you're paying again, if you stay your funding shitty content and wasting time.
I think you're misunderstanding - when they say "pay per view" they mean the consumer pays with real money, not attention. Yes the producer is paid per view. They're the same from that point of view. But that doesn't make them the same.
The most important differences are:
* pay per view doesn't have advertisers to satisfy
* people's time is worth much more to advertisers than it is to the average viewer. People are only going to pay cash for things they really specifically want to watch (e.g. Game of Thrones), not channel hopping trash (24 hours in A&E) - but they'll happily watch adverts for the trash.
Fun quip but not a sophisticated view on business models.
The big categories include: AVOD (advertising subscription on demand) is a different business model from SVOD (subscription video on demand) is different from TVOD (transactional video on demand).
There are 3 kinds of TVOD:
* Pay-Per-View (charge viewer every time you watch)
* Download-to-Rent (access title for limited time)
* Electronic-sell-through (one time fee for unlimited access)
Some business start with one simple model but embrace some hybrid for different content types or to reach a more diverse customer base.