Is it that, or is it that they're firing their branding team a bit too often? Or that they don't really have one at all?
A lot of stores I've read suggest that Microsoft generally leaves various divisions and teams within the company to fend for themselves, marketing-wise. Any stabs they make at doing any company-wide re-branding always smell more like a PHB's flight of fancy than the brainchild of a marketing genius to me.
A lot of stores I've read suggest that Microsoft generally leaves various divisions and teams within the company to fend for themselves, marketing-wise. Any stabs they make at doing any company-wide re-branding always smell more like a PHB's flight of fancy than the brainchild of a marketing genius to me.
Always re.