As an American, I can understand the European internet user’s chagrin at our seeming total cultural ubiquity. It seems like almost every piece of media is about American concerns unless explicitly stated otherwise.
Just the other day the US news were all ablaze about how the Super Bowl was the biggest viewed program on television since Apollo 11. Except of course, the Eurovision Song Contest is way bigger.
How is anyone supposed to divine that a general English statement about a European MNC was restricted to just America?
It’s like me saying “McDonalds has stopped selling hamburgers” and expecting you to magically understand that this statement is about Indian McD’s and not American McDs.