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The Beyoncé example is maybe not well known enough, but most of the time something that makes you smile is good: it's easier to remember an idea from a catchy funny phrase than a generic administrative wording.

At least those seem to be additional signs, they add some information, they don't provide main/mandatory/security information.



> something that makes you smile is good

But something that keeps drivers’ eyes on the road is safer. It’s a trade off: a minor increase in excitement for a minor decrease in safety


These don’t take your eyes off the road. They are literally right above the road. Unless you have such severe tunnel vision that you shouldn’t be driving at all, it would be impossible not to see these, so long as you were focused on the road.


In UK they have signs that say "to the left"! Some people may get confused and panic for a moment. It is incredibly stupid and dangerous!




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