It's got me thinking we might have hit "peak content" too.
Is there is just enough high quality historical media and endless free cheap modern media to consume ?
A Fox network executive was saying that if the WGA/SAG-AFTRA strikes aren't resolved by October 1, the US TV season is effectively cancelled[0], so we may be about to find out. Disney has already dipped their toes in airing things that were exclusive to Disney+ -- Ms. Marvel and Andor both got limited showings on ABC (Disney's broadcast network) as promos for other materials, but I could see more of that happening if the strikes force new work to be abandoned.