"The difference being, Flipkart focuses mainly on best sellers."
I got turned off here.. nice to know that India is doing its own online bookstore thing (though thats definitely not the first), the beauty of online bookstores is that even the most obscure books which match your interest but are not hot cakes are in fact available for you. (virtual inventories, etc, etc)
If you talk only about bestsellers, the customer might as well subscribe to a book club (Books Today is pretty famous in India) and get them really cheap.
That statement is probably less that a half truth. "Flipkart focuses mainly on best sellers" is a valid comment, assuming you follow the 80/20 Pareto Principle. If you're one of the 80% who buy Bestsellers (20% of all books...hypothetically), guess it makes sense. But an online bookstore by its very nature cannot be restrictive. I doubt Flipkart is.
If you talk only about bestsellers, the customer might as well subscribe to a book club (Books Today is pretty famous in India) and get them really cheap.