Hopefully this study by Wendy Wood and Ian Anderson is experimentally
solid and replicates. If true it deals quite a blow to the plague of
social media - one of the ugly faces of surveillance capitalism.
If the more people engage the less value their engagement yields,
that's a great natural feedback brake. It might seem like obvious
attention dilution, but I think it counters the foundational 'scale'
model of surveillance capitalism, eventually making the observed
"choices" of users barely above the noise floor.
If the more people engage the less value their engagement yields, that's a great natural feedback brake. It might seem like obvious attention dilution, but I think it counters the foundational 'scale' model of surveillance capitalism, eventually making the observed "choices" of users barely above the noise floor.