On: Experian fined $650K by the FTC and DOJ for spam emails with no opt out

[carpe171]

at least it is some accountability. i've recently gotten marketing emails from box.com that require a auth code to opt out. i'm not sure how that is legal

[pc86 → carpe171]

Seriously, it's ridiculous. There should be a one-click unsubscribe link at the bottom of every marketing email. You get click it, the email is immediately removed. None of this "please confirm your email" or "please wait ten days for processing" bullshit. Nobody is forwarding your marketing emails. It's not unreasonable to expect ESPs to generate the list at send time and not two weeks in advance.

[heikkilevanto → pc86]

No. There should be a some way to opt in, and not having done that, any "marketing email" should be illegal. Like it is here in EU.

[pc86 → heikkilevanto]

Of course you have to opt in, that's how it is in the US as well. I'm talking about opting out after the fact.

[jwestbury → pc86]

Opt-in is often required for account creation in the US, however.