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It must be clear now that the „Walt Disney“ company is gone.

What we see is the „Robert Iger“ company which betrayed all original values and let its legacy brands rot away.

Granted, the studies purchased during the Iger era are not fairing significantly better recently.




I appreciate this extraordinarily nerdy YouTube channel called Poseidon Entertainment that talks a lot about this, especially as relates to the parks.

Disney Brand Fatigue is Damaging its Parks · https://www.youtube.com/watch?v=Wi_-dlOzWKA

Disney Leadership is Damaging the Company Brand · https://www.youtube.com/watch?v=x4iEaKWgm1k

The Fall of Disney Parks · https://www.youtube.com/watch?v=1ewaAaXCyC8

The Destruction of EPCOT Center: A Look Back to the Classics and Why They Were Destroyed · https://www.youtube.com/watch?v=5K8FepaAhw8


Thanks! Really appreciating the links, will watch later.


Current leadership is ringing what's left from one of the world's most recognized brands while retreating from Disney's original defining ethos that helped enable them to build and captivate audiences across generations. It's a sad display.


Globalization is in retreat, so these companies now aren't growing by expanding their markets but by eating consumer surplus.


Disney used to have an extremely lucrative niche, based around safe family brands. Franchising and parks were their money printers and their movies where just vehicles of advertisement. They kept access to their legacy movies in short supply and kept demand constant.

Current leadership has turned the company into one of many media companies and have exposed themselves to a high range of risk factors. They wanted to become king of the hill and Iger mimiced the predatory growth of big-tech. You are right to point out that Disney joined the trend of pure growth-chasing (plus cheap money from big ESG/DIE asset managers which lead to another host of issues down the line).




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