That, general tone, some familiar names amongst authors of a few of the pieces. Then I decided to check the masthead / about sections.
When I first saw this turn up in the HN "new" queue (the story hit the 2nd chance queue after failing to gain traction the first time 'round), I thought it might be some new-age woo group. Took a bit of chewing to realise who was behind the curtain.
