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>Equally Amazon makes money selling goods, not ads.

Amazon is one of the biggest ad networks on earth. They made $40bn from advertising last year using all the personal data they get from their paying customers.

>Netflix is subscription based, again doesn't care if its a "trusted device" or not.

Oh but they do care very much. Netflix requires DRM in desktop browsers and its own app on mobile platforms. And they launched and ad based plan recently.

It's a mistake to believe that advertising is the main problem and direct payments are the solution. Making a payment takes away more privacy than advertising alone ever could and hands personal data to payment schemes and banks on top of everything.




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