Unless the cloud provider can provide proof that the person received and read such a notice, then they can still be sued for actual damages... and I'd be surprised if that doesn't happen in this case.
The fact is, there are many options from a cooldown, scream test, automated backup for migration/recovery... this organization did none of those things and absolutely deserves to lose massively as a result. This is a DATABASE as a Service... RETENTION should be one of the highest priorities.
For that matter, it would have been better if they auto-migrated in an OFF status, or otherwise backed up... just hitting the DELETE ALL DATA button is wrong. Several of the posters in the thread indicate they received no such emails.
The fact is, there are many options from a cooldown, scream test, automated backup for migration/recovery... this organization did none of those things and absolutely deserves to lose massively as a result. This is a DATABASE as a Service... RETENTION should be one of the highest priorities.
For that matter, it would have been better if they auto-migrated in an OFF status, or otherwise backed up... just hitting the DELETE ALL DATA button is wrong. Several of the posters in the thread indicate they received no such emails.