I think you're being completely disingenuous here. Using an ad-blocker is free-riding and nothing less. We consume a service provided by Google through server capacity, monetization enginea, and improved discovery and by the creators through sweat and tears in creating video content without paying for it. You can consume the content without being exposed to ads while paying Google and the creators their share by buying Youtube Premium but you choose to instead steal it by both consuming it and not paying for it.
It's completely fair to argue that Google makes more than enough money to not have to rely on your ad revenue but after all you're still free-riding.
Users are also part of the content-generation algorithm. Youtube uses my view history in their recommendation algorithm to others. YT uses my interactions the same way, whether it's engaging with the creator in the comments or providing feedback for other viewers or just simply giving it a like.
Yes, I'm consuming the service, but I'm also contributing to it. Less users = less engagement, and maybe that's good for YT's bottom line but it's harmful to the ecosystem.
Using words like 'theft' to describe visiting an openly-accessible webpage with a browser extension that modifies the presentation of that webpage is a bit extreme.
If these sites were truly concerned, why not just put youtube behind a paid username and password like netflix or hbo go or any other streaming content service today? Its because there is massive value in having your content be open to the world and not gatekept behind a subscription. The financials of this business don’t suggest its lacking a means to cover its costs, so why should I pay out my attention for a rate far below I quote anyone else in the market for it?
Did Google ever unfairly dominate competition? Did Google ever use their power tyrannically? Did Google ever release a product or design that caused untold social damage? Does Google deserve stellar treatment because they treat us stellar? Even if you view their ads or buy their product, is the product still not free of exploiting you? Why is it not the correct moralism that we have a right and a duty to take everything from them until they are no more?
Calling it free-riding is somewhat absurd in this framing, though. Is it free-riding of google to literally play music in my house? They don't pay for it, after all. Consider, you could easily frame this such that they are free riding on my trust to let them sell access to other companies. That they can't deliver on that purchased transfer of trust is their problem, not mine.
Ya people want their cake and eat it too. Or we want a free and open internet and that means ads or we really don’t want ads and that means to the app/platform/creator/website to go private and with a paywall. It will never be sustainable to have something free out there without ads and quality. Quality in anything won’t just come out of nowhere when it require investment, sweat and tears.
Alternative take, Google introduced the "customer as the product model", at least they did that at scale. Then honestly, we became dependent on their services as the web became Google, so I don't think it' totally fair to take that view.
No, I think most people are fine with paying for a service, it's just that most people in this thread are completely right.
1.) Google drove up ad coverage in front of videos to the point where I have to watch 2, sometimes 3 ads before I can watch a video. This is insane. I'd rather go back watching TV instead.
2.) Simultaneously, they have made it impossible for creators to support themselves by using ad payouts - indicated by how many creators chose to go with third party sponsorships. So even when I'm using adblock, I'm watching ads, only this time I'm usually okay with it, because I can skip them and even if not, it supports the creators I'm watching (although I'm sure advertisers will slowly figure this out as well and creep over to surreptitious advertising).
> that means to the app/platform/creator/website to go private and with a paywall
You pretend like this isn't already happening. Google is so detached from their customer-base, that Linus Tech Tips is currently starting his own streaming service, that does exactly this. Using their YouTube platform as a way to advertise it.
Larger content creators will just build their own platforms, as Linus proves.
> No, I think most people are fine with paying for a service
> I have to watch 2, sometimes 3 ads before I can watch a video. This is insane. I'd rather go back watching TV instead.
Your 2 statements contradict themselves. If you and others are fine to pay for a service and hate to watch 2-3 ads then why not take YouTube Premium? Now you just said you will prefer not to pay and go watch TV.
> they have made it impossible for creators to support themselves
You can literally pay a subscription to a channel you want to directly support now. How is that not helping to support content creators.
> You pretend like this isn't already happening.
I think you start to reading way too deeper here because I was literally pointing that it is happening and has to happen if people want quality. Or you go free with ads or you go private with a paywall.
Truth is you are already kinda answering what is happening right now:
> So even when I'm using adblock, I'm watching ads, only this time I'm usually okay with it, because I can skip them and even if not, it supports the creators I'm watching (although I'm sure advertisers will slowly figure this out as well and creep over to surreptitious advertising)
During Covid the internet ad market exploded but the price also went way down. If it’s ads on Facebook Google or even YouTube. A lot of people are more on the web with lock downs. They shop even more on Amazon and e-commerce shops. But this influx of new (regular) users made also cost of the ads per user crash because of the influx itself and because of the financial situation.
Coming back on YouTube that’s when and why YouTube started to show a lot more ads before it was 1-2 it went to 2-3 or so. And usually not skipable.
Add to this like you said in your comment people that want to support a channel and do watch ads but never click, advertisers will “figured it out”. Well they already did figured it on out. And they is them and Google Facebook etc. The market already corrected itself at the beginning of Covid. That’s why now you have to see more ads on YouTube because the cost per click is way down.
We can’t just zoom in and avoid all the economic situation. Forget how we got here. And avoid to see what YouTube offers to support content creators and yell that they don’t do a thing when really everything is already there. The question is are people defending this narrative going to fight to always things free with no (little) ads or are they going to put their money where their mouth is?
Still not free-riding when you consider the data they are collecting from viewers even with ad-blockers. People still have accounts to save channels/videos, lots of people or households have Android phones that makes it stupidly easy to link to people, places and purchases. There is significantly more value they still gain from it even if youtube itself operates at a loss.
Maybe if they weren't allowed to collect so much information, or had to pay back the users they are collecting data on could I see the point that ad-blocking is free-riding.
It's completely fair to argue that Google makes more than enough money to not have to rely on your ad revenue but after all you're still free-riding.