That makes it sound like ad companies are invading the websites of news companies who are resisting.
These news organizations want to have their cake and eat it too. They rely on these platforms for traffic. Now they also want to be paid for getting that traffic. That's not how this works.
These news organizations want to have their cake and eat it too. They rely on these platforms for traffic. Now they also want to be paid for getting that traffic. That's not how this works.