I honestly wonder how are going to received this new brand logo in some Muslim countries.
I'm talking about those who change the Red Cross for the Red Crescent or buy Barcelona soccer team t-shirts with the Sant Jordi (St George's)Cross deleted in their logos.
Even more, that article points out "Though Microsoft is showing off the logo in blue, in Windows 8 it will change color to match the user's preference." so a user can end with a flag with an Scandinavian cross or a St George's one.