You don't seem to like this "self-entitlement" thing. Don't you think it's also a little "self-entitled" to expect great people to be excited about the opportunity to work for you, without caring about the so-so salary?
Entitlement is only a problem if the expectation is unrealistic. Seems like the company is the one with entitlement problems in this case - expecting to find such a qualified candidate without offering the appropriate pay that is typical of someone of that caliber.