Great post and really resonates with my experience. Good to have some confirmation that most organizations aren't using their large swaths of data.
Although I don't think most organizations are blaming lack of actionable insights on the data size. It's the lack of prioritizing data usage over data accessibility. We need to be teaching data people business levers and teaching business people data levers.
Data should be a byproduct of an actionable idea that you want to execute. It shouldn't exist until you have that experiment in mind.
Although I don't think most organizations are blaming lack of actionable insights on the data size. It's the lack of prioritizing data usage over data accessibility. We need to be teaching data people business levers and teaching business people data levers.
Data should be a byproduct of an actionable idea that you want to execute. It shouldn't exist until you have that experiment in mind.