Absolutely. Every auto driver and worker in india ha YouTube on through their entire work shift. I would not be surprised if their ad impression is valued at a thousand times less than an average American moms ad view..
> Every auto driver and worker in india ha YouTube on through their entire work shift.
Meanwhile in Canada, our wireless telecoms have convinced the government that this level of bandwidth consumption should cost hundreds a month otherwise the cellular network would crash.
It is absolutely a great example of monopolies playing havoc.
India got a massive bandwidth bump precisely because a new player (Jio) came and gave unprecedented bandwidth at literal pennies per GB and changed india forever. Not saying this company or it’s runners are nice people or aren’t corrupt but it helps even if corruption has a level of monopoly protection I suppose!
Something interesting I found out during my ad-tech time was that one of the most expensive ads to buy is car companies targeting people who are about to have a lease end and need to purchase a new car.
What he didn't add is that YouTube will typically seed your content in the country you upload in. The privilege of birthplace continues to be a huge influence in our lives, even with algorithms on the internet running the show
A quick google shows a range of $0.03/cpm to $13.00/cpm depending on category.
https://stashvine.com/most-profitable-youtube-niches/