If they're reportedly selling the devices at cost, how could they possibly be losing $10B on Alexa? That would imply $10B spent on Alexa R&D and non-manufacturing costs, which seems like .... a lot.
And if it's "server costs for processing requests", then how come Google / Apple aren't losing $Bs on their VA systems? (Also, if no one is using Alexa then request processing costs would be low; if everyone is using Alexa then it seems there would be some return in higher sales.)
And if it's "server costs for processing requests", then how come Google / Apple aren't losing $Bs on their VA systems? (Also, if no one is using Alexa then request processing costs would be low; if everyone is using Alexa then it seems there would be some return in higher sales.)