Current FB is forced by reality to be an ads company. If they can find an alternative that lets them not be an ads company, then VR might be their path to redemption?
MSFT is putting ads in windows because charging for windows is not working as a business model anymore for them, so now it's a freemium product. You barely if at all see ads in office and related products, and thats because it's a product you can only pay for. Many enterprises will flat out refuse to use "Meta Enterprise VR" if it comes with a ton of ad tech crap, and are totally willing and wanting to pay the difference for it anyway. Too many juicy contracts will be missed to FB's competitors.
Apple is expanding their ads business a lot too.
So it really can go multiple ways, and I don't think FB is going to be the only real competitor in the VR space once it starts ramping up, especially with all the hints that apple is working on the space. You also have things like sony's playstation VR as a strong third competitor, not to mention the background PC VR stuff that exists already.
Because they can make more money without it. There is an obvious huge push to get into the corporate space with this by meta, and corporations will not abide by ads for shit they pay for. And more seriously, they will have hard contractual and legal requirements to not be surveilled.
thats not what leaving it on the table means. Apple shows you ads on their devices and services, they just gatekeep third parties like facebook. Any devices and services facebook makes absolutely would be vehicles for ads just like apple.
There's no reason for there to be any difference. Pretending any company is going to leave the money on the table for non existent good will is wishful thinking. No one will trust them regardless.
MSFT is putting ads in windows because charging for windows is not working as a business model anymore for them, so now it's a freemium product. You barely if at all see ads in office and related products, and thats because it's a product you can only pay for. Many enterprises will flat out refuse to use "Meta Enterprise VR" if it comes with a ton of ad tech crap, and are totally willing and wanting to pay the difference for it anyway. Too many juicy contracts will be missed to FB's competitors.
Apple is expanding their ads business a lot too.
So it really can go multiple ways, and I don't think FB is going to be the only real competitor in the VR space once it starts ramping up, especially with all the hints that apple is working on the space. You also have things like sony's playstation VR as a strong third competitor, not to mention the background PC VR stuff that exists already.