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Serving the page with a status of 503 Service Unavailable is an interesting touch.


Doing this is pretty critical for SEO in a situation like this, and these businesses tend to live and die by search traffic.


That's a great point I hadn't considered. I guess they are redirecting all pages to this announcement and, by using a 503, the search results will not be impacted.


Even so, maybe a temporary redirect, i.e. 307, would be better maybe?




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