Google was not really created by a natural market outcome when you consider what it takes to be a large multinational corporation operating out of the US. Any time a policy decision is made that can benefit either the larger or more politically connected stakeholder versus the smaller stakeholder, guess who gets the short end of the stick almost every time in practice. It's not the big guy. Google is open about this, they have a political action committee, they have a website page where they open with "At Google, we believe it is important to have a voice in the political process..." (1). To suggest that they don't use these mechanisms to better their own position in this market you allege to be free is naive.
https://www.google.com/publicpolicy/transparency/