Basically, don't create a logo that has the generic shape of an apple in it. Also, if you're naming a Web site or product, and don't have six figures with which to validly defend nominative trademark use, don't use the words 'iPhone', 'Mac', or 'Apple' in anything you make or produce.
It's fine teaching our kids to stand up to bullies in school, but in the real world, if you haven't got the money to waste on a defense, just let the bullies win.
Honestly, I thought the outline looked a lot like Apple's logo. I don't expect Apple to sue them, but a sending a letter seems reasonable to me. If they are going to use an apple try adding a stem and branch or something in the background. The way things are if you want to keep a trademark you need to defend it and this was fairly close IMO.
I don't expect Apple to sue them, but a sending a letter seems reasonable to me.
Well, if they send a cease and desist, and the other party doesn't cease and desist, they won't have much choice other than to sue them. Nobody wants to develop a reputation for failing to follow through on threats.
Missing from article: how long has this school been using this logo? It looks like a fairly recent logo, almost certainly postdating the original "stripey" Apple logo, but does it postdate the "non-stripy" Apple logo design?
It's fine teaching our kids to stand up to bullies in school, but in the real world, if you haven't got the money to waste on a defense, just let the bullies win.