On: The Cluetrain Manifesto (1999)

[mikewarot]

Doc Searls fought a good fight against adtech, but he lost. 8(

He's still speaking out against the idiocy of the world. He also takes good photos.

[docsearls → mikewarot]

It's a long fight, of the kind one loses until one wins.

We've been at Gandhicon 1, 2, and 3 for decades now. But we'll get to 4.

There are simply better ways for demand and supply to signal each other than what adtech provides. When we prove that, we'll win.

[mikewarot → docsearls]

It's good to see you here, Doc.

I think that for a while, the distribution model of choice is about to go underground for a lot of topics, due to the weird politics of the day. Preference falsification is in high gear now.

Think Memex, the 1945 idea, where you stored everything you ever read locally, and could spool of a dump of all of it (with context, annotation trails, etc) with no need for the internet to grant you that access again.

This gives the finger to the ideas of copyright, intellectual property, and all manner of gatekeeping. It might be the only way for free thinking people to have free discussions for the next decade or so.