You can only get %70 if you charge more than $2.99 and opt-in to Kindle Lending. Does that mean that authors don't get anything for books read through Kindle Lending? That seems terrible if true. Kindle Lending is the reason I finally signed up for Amazon Prime, and I would expect authors to get a cut of that revenue.
Libraries purchase physical copies of books (often at higher prices to get a sturdier binding). For popular books, libraries purchase multiple copies, some of which get lost or damaged, and must be replaced. In other words,authors still see some income from libraries.
With Kindle Lending, there is no substantive gain for authors.
Presumably one must buy the book before it can be lent. People may ascribe a higher value to a lendable book, or be more likely to purchase in the first place.