Like many companies, if Deere had the quality of business leaders they had 50 years ago, they would be able to amortize the total cost of the added digital technology, and provide that to farmers as a no-cost 21st century perk, while simultaneously providing better returns for their shareholders.
It's mainly when you get non-leaders in leadership positions that the ability to thrive by giving customers more of their money's worth can become out-of-reach.
Not much ability then but to rip off customers by comparison going forward.
Even with the same kind of factory and the same kind of customers.
It's mainly when you get non-leaders in leadership positions that the ability to thrive by giving customers more of their money's worth can become out-of-reach.
Not much ability then but to rip off customers by comparison going forward.
Even with the same kind of factory and the same kind of customers.