The article also praises the design of the new lid, which was - surprise - one of the most derided elements of the redesign in professional product design comminity. The idea was that you'd feel like squeezing an orange when opening the carton. In reality, you'd be squeezing that nipple to get to your OJ. Worked out as expected.
It's not a nipple it's just an orange shaped cap, when they say squeezing an orange they don't mean squishing it they mean rotating half an orange on a juicer.
Think the rest of the design deserves derision but don't see anything wrong with the cap assuming it's grip-able.
