I couldn't help noticing that if you go the Amazon.com page for Isaacson's Steve Jobs bio http://www.amazon.com/Steve-Jobs-Walter-Isaacson/dp/14516485... , you see http://www.amazon.com/One-Click-Jeff-Bezos-Amazon-com/dp/159... on the first page of "Customers Who Bought This Item Also Bought" results; I couldn't help wondering if that placement is solely determined by a computer assessment of what customers also bought. But who knows, maybe it is.
For all the crap I've thrown at Amazon in this thread, if there's one thing they are clean of it's working against their customers. It is, by a very long shot, the most customer centric big company I've ever seen.
I'm pretty convinced this is true in general. I just couldn't help wondering if this one case would be a little too tempting for them. But absolutely, it could be completely on the level.