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Ads ultimately subsidize content or products for your attention or information to market to you. There will always be a population willing to make that trade.

The best we can hope for is that they’re labeled and you can pay to remove them. If you get rid of labeled ad markets you end up with a bunch of sponsored content without your knowledge that will destroy your trust in any information you find online or otherwise.

I think we might have to observe Netflix and HBOMax to see if the economics of a paid subscription for content can be scaled to completely eliminate ads in the long run. So far it has not happened for written content outside of a few pockets.

Personally, ads help discovery to some extent and provide some baseline education to find some product if you ever need to, especially when you have a lot of choices. I came from a different country to the US, I don’t have TV here and only watch Netflix, prime and HBO.

I really struggle when I have to buy something to do stuff which is new to me (how do I clean LVP floors without ruining it ?, how do I maintain a lawn? (learnt about lawn care companies) Who do I call to fix a rotten board in my kitchen (learnt about handyman).

It’s really tiring to have to Google and Reddit every single thing and learn this from scratch on top of filtering out conflicting information and not knowing what is an ad.



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