Aside from the "you only use it once a year" answer that's already been mentioned - there are ways to get out of the dark patterns, if you're alert enough. It's the same reason there isn't more of an outcry against abusive practices in the credit card industry - the most affluent and educated CC users, those who would be likely to lead an effective campaign for change, always pay off their bill in full and never deal with the CC industry's abusive practices. So it goes with TurboTax - if you give consumers an out, their much more likely to blame themselves (or blame the people caught up in it) when they're taken advantage of.