On: Cuffed – A dating app with only one match at a time

[fouc]

The reference to "West Elm Caleb" forced me to look up what the hell it was. Not a good idea on a landing page.

[emodendroket → fouc]

Well, it depends on their target demographic, I imagine. If you want middle-aged people using the app, absolutely. If you want younger users the reference might go over well.

[fouc → emodendroket]

I think it's more about what parts of the internet people spend their time in.

[emodendroket → fouc]

Six of one, half-dozen of the other.