> To me this sounds like "code in pure HTML, no React/Angular or anything like that". Am I correct?
That's not what I meant. With optimising page speed, there is a diminishing curve of returns from the perspective of time invested and the improvement that you make.
My idea, adding to the top comment mentioning the SEO, was to make sure that you don't slow down your landing pages / content unnecessarily which might lead to less organic growth and discovery.
While I wouldn't argue that this is the most important thing that will take your business off, a fast website and good content with keywords might provide you nice boost long term.
That's not what I meant. With optimising page speed, there is a diminishing curve of returns from the perspective of time invested and the improvement that you make.
My idea, adding to the top comment mentioning the SEO, was to make sure that you don't slow down your landing pages / content unnecessarily which might lead to less organic growth and discovery.
While I wouldn't argue that this is the most important thing that will take your business off, a fast website and good content with keywords might provide you nice boost long term.