Google, even after all its attempts, is still a one trick pony. They have to grow at least 20% year over year to justify the market cap. They weren’t able to create a two pillar company like Amazon (AWS + Retail) so what do uncreative master executives naturally turn to? Of course their only cash cow.
“ Rabban! I place you in charge of Arrakis. It's yours to squeeze, as I promised. I want you to squeeze and squeeze and squeeze!” - Dune
I've been thinking of that Harkonnen line more and more lately. The film reminded me of it. The unfortunate thing is, as in Dune, the squeeze can last for many years. This is why they warned us about monopolies.
Google, even after all its attempts, is still a one trick pony. They have to grow at least 20% year over year to justify the market cap. They weren’t able to create a two pillar company like Amazon (AWS + Retail) so what do uncreative master executives naturally turn to? Of course their only cash cow.
“ Rabban! I place you in charge of Arrakis. It's yours to squeeze, as I promised. I want you to squeeze and squeeze and squeeze!” - Dune