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Back then, their feature films weren’t money makers, as they didn’t make them.

Their first feature film was very profitable, but it was from about 15 years later (https://en.wikipedia.org/wiki/Snow_White_and_the_Seven_Dwarf...).

However, their next two movies (Pinocchio, Fantasia) cost them money because they were released during World War Two, when they couldn’t show them in large parts of the world.

They needed Dumbo to make up for that (https://en.wikipedia.org/wiki/Dumbo#Box_office), then Bambi wasn’t a huge success, either (https://en.wikipedia.org/wiki/Bambi#Box_office)

So, I guess it wasn’t till after World War Two that their feature films became profitable. They survived, so chances are the shorts brought in money.




> So, I guess it wasn’t till after World War Two that their feature films became profitable. They survived, so chances are the shorts brought in money.

According to Wikipedia [0], "The U.S. and Canadian governments commissioned the studio to produce training and propaganda films. By 1942, 90 percent of its 550 employees were working on war-related films." So, it seems they primarily survived by taking government contracts, not producing shorts. In fact, the next paragraph goes on to say, "With limited staff and little operating capital during and after the war, Disney's feature films during much of the 1940s were 'package films', or collections of shorts, [...] which performed poorly at the box office." So I wouldn't say their shorts were particular moneymakers during that time. After the war, they started releasing feature films again (Song of the South, etc).

Although it does seem that in the 20s and early 30s, prior to Snow White, animated shorts and comics (and potentially related merchandising?) were most of the company's revenue.

So, I think it's probably fair to say shorts financed the company through the release of Snow White, but not really any further.

[0] https://en.wikipedia.org/wiki/The_Walt_Disney_Company#1934%E...




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