But what's the fair price to offer the Venture Capitalists for a shot at owning the you.com domain name? If you own 10% of the company, you own 10% of the company's assets (including you.com).
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As you can see, selling equity and retaining control of you.com is the obviously best move. Even if this search-engine thing doesn't work out, the domain name will be activated and used for something, driving more traffic and building a brand.
But what's the fair price to offer the Venture Capitalists for a shot at owning the you.com domain name? If you own 10% of the company, you own 10% of the company's assets (including you.com).
---------------
As you can see, selling equity and retaining control of you.com is the obviously best move. Even if this search-engine thing doesn't work out, the domain name will be activated and used for something, driving more traffic and building a brand.