Surely it's un-funded. Then they'd make money because you go to the till having ...

		pbhjpbhj on Aug 10, 2011 \| parent \| context \| favorite \| on: Jonathan's Card revealed as viral marketing campai... Surely it's un-funded. Then they'd make money because you go to the till having ordered 30 coffees and "oh look" no money on that card, cough up $120 (or whatever).