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I am currently reading 'The Black Swan' and he does a good job of explaining how some fields lend themselves to extremes and others don't and that it is hard for our minds to wrap themselves around this. He explains that if you take the shortest person ever and the tallest person ever - the differences would be a lot but not orders of magnitude greater. Yet, if we were to take this year's best selling book, it would be so many orders of magnitude more than the least selling book. Our minds have a hard time dealing with comparisons that don't have real world equivalents.

What this does is create an opportunity for some industries to have 'winner takes almost all' scenarios. Book publishing and POP music are two examples where the very top people take almost all the rewards. Brain surgeon is not one of these industries - being the very best brain surgeon would still require a (in comparison) a lot more time than the author of the Harry Potter books takes to sell another book.

Most wealth is created by massively scalable business models such as licensing, show biz and mass media. And interestingly not that many fortunes come from Wall Street.



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