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The same way you justify spending $n on any luxury product you don't really need.



just loaded $50 on the card, bought 10+ coffees for tech caffeine addicts, got a sweet tweet because I am looking for a tech co-founder for my funded cleantech startup. thinking outside of the box for recruiting... just saying. Oh, and if anyone is interested in joining wa.tt email me, james@wa.tt

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this is an interesting concept. Retweet people, who added money to the card, with an advertisement or announcement of their choice. Only issue I see is people loading the card and just spending it on themselves.

Maybe they have to tweet you the advertisement, and then you can retweet, so you get more exposure in their twitter stream as well.

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Honestly, didn't think about it as "advertising" or getting exposure through tweets. Didn't really think about it at all, just went with my instinct.

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You're doing it wrong.

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Doing what wrong and how would you do it better?

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