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From the cloud provider perspective, number 7 is by far the most important but the article really under-sells it.

Cloud providers don't hunt around for SaaS products to rip off; they are approached by customers who are unhappy with the status quo. There could be any number of things the customer dislikes about your VC-floated company - pricing structure, dealing with your sales people, risk of you getting bought by another cloud provider and taken off the market, etc.

Don't blame big companies when your value proposition is wafer thin and your customers are required to be fellow tech bros in order to want to deal with you.




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