This particular patent was invalidated and thrown out a few years ago. Kelora, through their lawfirm, Manatt, amended it and brought it back from the dead for round 2. So Manatt is the Palo Alto firm behind this. Robert D. Becker is the attorney willing to put his name on it and grab the mom and pops out there by the goanads (they are targeting the smaller sites who don't have the where-with-all to fight the legal threat, whether there are merits or not). Nice. And patents are supposed to encourage innovation, right? Or maybe they exist so that deep pocketed lawfirms can go after every lean-running online store around and shake them down ...
