Probably, because of generic template and generic approach it is so clear where ...

hippich on July 25, 2011 | parent | context | favorite | on: Finally, USPS.com got nice look'n'feel

Probably, because of generic template and generic approach it is so clear where to look for what you need. generic stuff is not always bad. And this company do not need that much brand support to get down to colors marches. Just my IMHO.